Born Learning Trails

Born Learning began in 2005 as United Way’s first national public engagement campaign. It made public service advertising, parent materials, and online tips, tools, and templates available to help United Ways advance early childhood impact strategies. 

One of the things that make Born Learning so unique is the rich, research-based content that is consistently delivered across all of its products. Its playful design and bold colors visually link the entire collection, including the cognitively stimulating Born Learning Trail.   

The Trail is a series of 10 interactive signs that offer fun, active learning activities for young children and their families. It helps parents, caregivers and communities create quality engagement opportunities when out on a stroll or visiting a local playground.

Born Learning Trails in Robeson County can be found at the following parks:

Dr. Raymond B. Pennington Athletic Complex - 900 Meadow Rd, Lumberton, NC 28358
Godwin Heights Community Park - 1110 Mimosa St, Lumberton, NC 28358
Jerry Giles Park - 2300 N Walnut St, Lumberton, NC 28358 (park trail under construction)
Parkview Terrace Recreation Center - 204 Inman St, Lumberton, NC 28358
Pembroke Recreation Complex - 7164 NC-711, Pembroke, NC 28372 

If you or your place of business would like to sponsor a Born Learning Trail in your community please contact Executive Director Tate Johnson at or 910-739-4249 ext 101.